Celebrating 100 years of can-making in Hoogeveen

Many manufacturing sites across Trivium’s European network share a rich, multigenerational history of can-making, and the Hoogeveen Nutrition plant is no exception. This year, the high-tech facility proudly celebrates its 100th anniversary. 

Today, the Hoogeveen Nutrition plant is a state-of-the-art manufacturing facility employing around 300 FTE and proudly holding a BRCGS AA+ status. Thanks to a rigorous Operational Excellence transformation and a clear flagship vision, the plant has become a benchmark in the industry, attracting visits from companies eager to learn from its journey. 

On 1 June 2021, Koen Jacobs took over as Plant Manager. With a background in deep sea shipping, Koen has brought a nautical flavour to the plant’s culture. The central hub for daily production meetings is called The Wheelhouse, reflecting a ship’s command centre. “You should know,” Koen smiles, “that these nautical analogies are very much driven by the Hoogeveen team itself.” Each department within the expansive plant has its own dedicated meeting space, such as The Engine Room. 

The centennial celebrations include a variety of events and programs, welcoming the Mayor of Hoogeveen, as well as current and former employees and their families. A timeline stretching from the entrance to the production floor will illustrate the plant’s 100-year history, highlighting key moments and commemorative cans.